About

Role Overview This role is responsible for owning our entire organic growth engine across social platforms and local presence. You will plan, create, publish, optimize, and distribute content that grows Techno Pulse’s visibility, authority, and inbound leads organically. You must think like a growth marketer, not just a social media poster. Key Responsibilities 1. Organic Social Media Growth Plan and execute organic growth strategies across: LinkedIn Instagram Facebook X (Twitter) TikTok (if relevant) Create and publish consistent, high-quality content: Educational posts Case studies & proof-based content Founder-led content Industry insights & trends Optimize posting schedules, formats, hooks, and captions for reach and engagement. Stay up to date with platform algorithm changes, trends, and best practices. 2. Content Creation & Management Create: Static posts Carousels Short-form videos (Reels / Shorts / TikTok) Text-based authority posts Repurpose content across platforms to maximize reach. Maintain a content calendar and ensure consistent posting. Align content with Techno Pulse’s growth positioning and services. 3. Organic Lead Generation & Conversion Use content, comments, and DMs to: Generate inbound leads organically Start conversations with founders and decision-makers Identify users engaging with content and nurture them toward: DMs Discovery calls Work closely with the BD team to hand over qualified organic leads. Track which content styles and platforms convert best. 4. Google My Business (GMB) & Local Presence Manage and optimize Techno Pulse’s Google My Business profiles: Regular updates & posts Services & descriptions Images & announcements Build visibility through reviews, updates, and engagement. Monitor insights and improve local organic reach. 5. Growth Experiments & Optimization Research and apply all possible organic growth tactics, including: Community engagement Comment-based visibility strategies Partnerships & collaborations Trend-based content Continuously test, measure, and improve organic performance. Track core metrics: Reach & engagement Profile visits Inbound DMs Leads generated What We’re Looking For Proven experience growing social accounts organically (agency or B2B preferred). Strong understanding of: Social media algorithms Content psychology & hooks Lead generation through content Ability to think beyond posting — you understand conversion and funnels. Self-starter mindset with strong execution discipline. Excellent written English and communication skills. Familiar with tools like: Canva / Figma Meta Business Suite LinkedIn dashboards Scheduling tools (Buffer, Hootsuite, etc.)