
Principal ML Engineer
Launch Potato
1 day ago
•No application
About
- WHO ARE WE?
- Launch Potato is a profitable digital media company that reaches over 30M+ monthly visitors through brands such as FinanceBuzz, All About Cookies, and OnlyInYourState.
- As The Discovery and Conversion Company, our mission is to connect consumers with the world’s leading brands through data-driven content and technology.
- Headquartered in South Florida with a remote-first team spanning over 15 countries, we’ve built a high-growth, high-performance culture where speed, ownership, and measurable impact drive success.
- WHY JOIN US?
- At Launch Potato, you’ll accelerate your career by owning outcomes, moving fast, and driving impact with a global team of high-performers.
- BASE SALARY: $160,000 to $250,000 per year, paid semi-monthly
MUST HAVE
- Expertise building ML systems with deep expertise in large-scale personalization
- Recognized industry expertise through patents, publications, or significant product impact
- Proven success architecting ML platforms serving billions of predictions in production
- Demonstrated track record of 0→1 innovation in personalization or recommender systems
- Mastery across multiple ML domains including deep learning, causal inference, multi-armed bandits, and graph-based models
- EXPERIENCE: 10+ years designing, developing, and deploying large-scale machine learning systems with a focus on personalization
- YOUR ROLE
- Establish the technical vision for personalization at Launch Potato, solving the company’s most complex ML challenges and influencing strategy, architecture, and innovation across teams.
- OUTCOMES
- Define company-wide personalization strategy and architecture, driving alignment across all ML teams
- Solve critical technical challenges such as cold start, real-time learning, and exploration/exploitation tradeoffs
- Design and implement advanced ML solutions using cutting-edge techniques (e.g., graph neural networks, causal models, bandit algorithms)
- Create and enforce ML architecture patterns, design standards, and reusable infrastructure across teams
- Lead multi-quarter, cross-functional initiatives that redefine how personalization impacts business KPIs
- Act as technical mentor to senior ML engineers, guiding complex decision-making and scaling team capability
- Represent Launch Potato’s technical brand externally through speaking engagements, open source contributions, or publications
- Champion privacy-preserving personalization, responsible AI practices, and adaptive learning systems
- COMPETENCIES
- Visionary Thinking: Defines the future state of ML infrastructure and personalization strategy. Balances deep technical rigor with a strong understanding of product impact.
- Architectural Excellence: Designs scalable, modular systems that support billions of predictions and enable rapid experimentation. Sets high standards for maintainability and performance.
- Technical Influence: Drives decision-making and builds consensus across teams and stakeholders without direct authority. Provides trusted guidance in ambiguous situations.
- Expert-Level Execution: Navigates deep technical complexity while maintaining execution velocity. Translates research insights into production-ready solutions.
- Mentorship & Leadership: Coaches senior engineers, facilitates technical reviews, and raises the technical bar for the entire organization.
- External Thought Leadership: Represents LP in the ML community and contributes to growing its reputation as a leader in ML innovation.
- Curious & Forward-Looking: Constantly explores new approaches to personalization and actively prototypes cutting-edge methodologies.
- TOTAL COMPENSATION
- Base salary is set according to market rates for the nearest major metro and varies based on Launch Potato’s Levels Framework. Your compensation package includes a base salary, profit-sharing bonus, and competitive benefits. Launch Potato is a performance-driven company, which means once you are hired, future increases will be based on company and personal performance, not annual cost-of-living adjustments.
- Want to accelerate your career? Apply now!
- Since day one, we've been committed to having a diverse, inclusive team and culture. We are proud to be an Equal Employment Opportunity company. We value diversity, equity, and inclusion.
- We do not discriminate based on race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.