About

We’re launching a modern matcha café that blends Japanese tea philosophy with a clean, global aesthetic. The logo should feel minimal, timeless, and premium — similar to brands like Aesop, Blue Bottle, and Muji. What we’re looking for: A font-driven logo (wordmark or subtle icon) that expresses calm, quality, and balance. Must look great on cups, packaging, signage, and digital media. Works well in black & white or with a muted natural palette (cream, moss green, gray). Optional symbol ideas: circle, brushstroke, tea whisk, or abstract monogram. Deliverables: Main logo (horizontal + stacked) Submark or icon (if applicable) Font and color recommendations Final files in .AI, .SVG, .PDF, and transparent .PNG Style references: Aesop Blue Bottle COS Muji Project details: Budget: Flexible based on experience Timeline: 1–2 weeks Ideal designer: Strong sense of modern minimalism, hospitality, or lifestyle branding To apply: Please share 3–5 minimalist logo examples you’ve designed, and describe how you’d visually interpret the essence of a modern matcha café rooted in simplicity and calm.