About

I’m seeking a highly experienced LinkedIn specialist to optimize my company and personal profiles so they stand out, communicate my professional value clearly, and position me strongly in my industry. The ideal freelancer will not only have proven expertise in profile optimization but also hands-on experience in LinkedIn marketing, outreach, and lead generation. The immediate priority is profile optimization. If we are a good fit, this may be followed by ongoing LinkedIn management to increase brand visibility, grow our network, and generate quality leads through strategic LinkedIn marketing. What I’m Looking For: * Top-rated or proven LinkedIn expert * Demonstrated success optimizing profiles for professionals and businesses * Experience helping brands grow authority and generate inbound leads * Proven experience growing LinkedIn pages * Strong understanding of LinkedIn algorithms, content strategies, and B2B marketing * Skilled in identifying and engaging qualified leads through smart connection and messaging strategies that are not spammy * Excellent English writing and communication skills * Creative mindset with the ability to adapt tone and messaging to fit the brand Immediate Deliverables (Profile Optimization, both personal and company): * Optimized LinkedIn profile headline, summary, and About section * Refined and keyword-aligned experience descriptions * Recommendations for profile photo, banner, and other visual elements * Guidance on featured content and endorsements/skills Expanded Deliverables for the right fit (Ongoing LinkedIn Marketing & Management): * Develop and manage a LinkedIn content calendar * Maintain a consistent brand voice and visual identity * Create, edit, and publish engaging posts aligned with brand voice * Identify and connect with referral professionals and target contacts (business owners, agencies, and potential partners) * Send personalized connection messages and create follow-up sequences * Track and analyze engagement, impressions, and follower growth * Provide a weekly summary report: Connections sent, responses received, leads identified, campaign recommendations * Recommend strategies to boost reach and brand influence Preferred Qualifications: * Prior client feedback that shows success in LinkedIn optimization and lead generation * Excellent communication and ability to work collaboratively * Experience with LinkedIn Sales Navigator, CRM tracking, content creation, and B2B lead generation * Familiarity with LinkedIn Ads and analytics tools is a strong plus 👉 Please do not apply if you do not have specific LinkedIn optimization and marketing experience. Please include in your proposal: * 2–3 case studies or LinkedIn profiles you’ve optimized and campaigns you have managed that demonstrate results * A brief outline of how you would approach building a content calendar on LinkedIn for a service-based business * Your monthly rate or per-post pricing *To confirm you’ve read this description fully, please start your proposal with the subject line: Succulent