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Job Title: Instagram & Facebook Specialist (Luxury Home Decor) Company: Glow Artisans Location: Remote (Upwork) Project Type: Project-based (initial setup) with potential for ongoing hourly work. About Glow Artisans: We offer luxury holiday lighting design and installation for high-end homes in Northern Virginia. Our brand is all about premium quality, stunning aesthetics, and a stress-free experience. What We Need: We're hiring a talented Social Media Specialist to elevate our Instagram and Facebook presence. Your main goal is to make our profiles shine and attract affluent homeowners. Your Role & Responsibilities: Instagram Highlights: Design beautiful, branded Highlight covers and fill them with engaging content (Portfolio, Process, Testimonials, etc.). Profile Optimization: Perfect our Instagram bio and Facebook "About" section for clarity and appeal. Content Creation: Turn our photos/videos (including AI-generated images) into visually stunning posts, Reels, and Stories. Ensure all content matches our luxury brand. Strategy: Develop hashtag strategies and plan content calendars. Engagement: Help manage comments and messages. We're Looking For Someone With: Proven experience managing Instagram & Facebook for businesses, especially visual or luxury brands. A strong eye for design and proficiency with tools like Canva or Adobe. Excellent communication and attention to detail. Bonus: Experience in home services or interior design. To Apply: Share your portfolio, specifically showing social media work. Tell us your approach to creating branded Instagram Highlight covers for a luxury brand. Quote your rate for initial setup (Highlights, Bios) and for ongoing content support. We're excited to see your work and build a beautiful social presence together!