Google Tag Manager + Analytics Implementation ( Microsoft Clarity, Event Tracking, Eventify)
Upwork

Remoto
•2 hours ago
•No application
About
We’re looking for an experienced Google Tag Manager (GTM) and analytics specialist to help us set up robust tracking across our Framer-hosted websites and integrate data from Eventify, Microsoft Clarity, and Google Analytics. If you are someone who understands event architecture, cross-platform tagging, and user-journey tracking, we’d love to hear from you. Scope of Work You will help us: GTM Setup & Event Tracking -Implement and configure Google Tag Manager across multiple Framer websites -Create custom event tracking (clicks, scrolls, form submissions, button interactions, etc.) -Ensure all events fire correctly across desktop -and mobile -Connect GTM events to Microsoft Clarity and Google Analytics Microsoft Clarity Integration -Integrate Eventify activity into Clarity so we can monitor user behavior from Eventify sessions -Ensure seamless tracking between our event pages and our main website Google Analytics Setup Configure GA (preferably GA4 / Microsoft Clarity) for: -UTM tracking and source performance -User-journey tracking & funnel analysis -Custom dashboards and performance reports Additional Needs -Help us design a tagging framework or system to measure engagement and conversions -Provide recommendations for improving tracking accuracy and analytics visibility -Troubleshoot tagging issues across platforms Ideal Candidate -Proven experience with Google Tag Manager, GA4, Microsoft Clarity, and Framer sites -Ability to configure custom tracking events end-to-end -Familiarity with Eventify or event-platform tracking (bonus) -Strong understanding of attribution, UTMs, and analytics best practices -Able to explain implementation steps clearly and recommend improvements Availability We prefer someone with flexibility between 8:00 a.m. – 6:00 p.m. PST, but we’re open to candidates outside this window if you’re the right fit. To Apply Please include: -A brief introduction -Examples of GTM/GA/Clarity setups you’ve done (screenshots, links, or descriptions) -Any experience with Framer or Eventify tracking -Your hourly rate and availability




