Google Tag Manager + Analytics Implementation ( Microsoft Clarity, Event Tracking, Eventify)

Google Tag Manager + Analytics Implementation ( Microsoft Clarity, Event Tracking, Eventify)

Google Tag Manager + Analytics Implementation ( Microsoft Clarity, Event Tracking, Eventify)

Upwork

Upwork

Remoto

2 hours ago

No application

About

We’re looking for an experienced Google Tag Manager (GTM) and analytics specialist to help us set up robust tracking across our Framer-hosted websites and integrate data from Eventify, Microsoft Clarity, and Google Analytics. If you are someone who understands event architecture, cross-platform tagging, and user-journey tracking, we’d love to hear from you. Scope of Work You will help us: GTM Setup & Event Tracking -Implement and configure Google Tag Manager across multiple Framer websites -Create custom event tracking (clicks, scrolls, form submissions, button interactions, etc.) -Ensure all events fire correctly across desktop -and mobile -Connect GTM events to Microsoft Clarity and Google Analytics Microsoft Clarity Integration -Integrate Eventify activity into Clarity so we can monitor user behavior from Eventify sessions -Ensure seamless tracking between our event pages and our main website Google Analytics Setup Configure GA (preferably GA4 / Microsoft Clarity) for: -UTM tracking and source performance -User-journey tracking & funnel analysis -Custom dashboards and performance reports Additional Needs -Help us design a tagging framework or system to measure engagement and conversions -Provide recommendations for improving tracking accuracy and analytics visibility -Troubleshoot tagging issues across platforms Ideal Candidate -Proven experience with Google Tag Manager, GA4, Microsoft Clarity, and Framer sites -Ability to configure custom tracking events end-to-end -Familiarity with Eventify or event-platform tracking (bonus) -Strong understanding of attribution, UTMs, and analytics best practices -Able to explain implementation steps clearly and recommend improvements Availability We prefer someone with flexibility between 8:00 a.m. – 6:00 p.m. PST, but we’re open to candidates outside this window if you’re the right fit. To Apply Please include: -A brief introduction -Examples of GTM/GA/Clarity setups you’ve done (screenshots, links, or descriptions) -Any experience with Framer or Eventify tracking -Your hourly rate and availability