About

We are looking for a sharp, imaginative digital marketer who knows how to make a brand feel bigger than its footprint. Our company sells building materials and flooring products, and we want to expand our reach through smart content placement, clever community driven buzz, and well managed influencer partnerships. Think articles like the ones on Floor Trends or Bob Vila, paired with guerrilla style visibility on Reddit and DIY forums, plus a roster of creators producing engaging content that moves product. If you enjoy mixing strategy with scrappy execution, you will fit right in. What You Will Do: Pitch, draft, and place high quality articles and expert pieces on relevant sites, blogs, and digital magazines. Research and manage outreach to publications ranging from niche décor blogs to major home improvement outlets. Seed conversations on platforms like Reddit, Quora, Houzz, and other community hubs in an authentic, non promotional voice. Identify, vet, and manage social media influencers across Instagram, TikTok, YouTube, and Pinterest who can create creative, engaging content that drives real sales. Coordinate influencer deliverables, timelines, usage rights, and performance tracking. Build a steady, repeatable outreach plan that gets our brand mentioned in the right places at the right time. Run small experiments that test new angles, formats, influencers, and community strategies. Track performance and report what works so our visibility grows with intention. What We Are Looking For: A freelancer with experience in content marketing, editorial outreach, influencer management, and community driven brand building. Someone who can write with personality, accuracy, and authority. Experience getting products featured on third party sites or publications. A proven record of managing influencer campaigns that delivered engagement or sales. Ability to operate independently with a test and learn mindset. Familiarity with home improvement, construction, flooring, interior design, or related categories is a bonus. What Success Looks Like: Increased brand mentions across trusted industry and consumer sites. Articles placed that drive traffic and support our SEO. Authentic visibility in Reddit and other homeowner or DIY communities. A reliable network of influencers creating engaging content that helps drive conversions. A stronger brand presence among homeowners, designers, and installers. If you know how to blend storytelling, outreach, and influencer energy into measurable growth, we would love to hear from you. Please include writing samples, past publication or placement examples, and any influencer campaigns you have managed.