Digital Marketing Expert for Local Pet Service Launch (Recurring Revenue Model)

Digital Marketing Expert for Local Pet Service Launch (Recurring Revenue Model)

Digital Marketing Expert for Local Pet Service Launch (Recurring Revenue Model)

Upwork

Upwork

Remoto

8 hours ago

No application

About

I’m launching a premium local pet waste removal service in the East Bay (Lamorinda & Oakland Hills, CA). It’s a recurring subscription model — customers pay monthly for weekly or bi-weekly yard cleanups. I was inspired by the success of other pet service brands that scaled rapidly with smart, data-driven marketing. I want to replicate that kind of growth curve here. About me: I’m a graphic designer and entrepreneur with years of experience building brands. I’ll be producing creative ad designs, visuals, and branding that cut through the noise. What I need is a brilliant technical digital marketing expert to help me: Run highly targeted Facebook/Instagram/Google ads to reach dog owners in my local zip codes. Reverse-engineer what made other successful pet services’ campaigns work (messaging, seasonal timing, premium positioning). Build funnels that move people from “never heard of us” → free trial cleanup → recurring subscriber. Track CAC and optimize campaigns to lower costs and scale efficiently. Who I’m looking for: Strong track record running local service campaigns (pet, home, lawn, cleaning, etc.). Analytical thinker who loves optimizing CAC. Experience with recurring-subscription funnels. Able to collaborate with me creatively — I’ll generate the visuals, you bring the targeting and technical brilliance. Budget: Open to hourly or project-based. Performance-based bonuses for hitting customer acquisition targets. If you’ve helped a local business grow recurring memberships, I want to hear from you. Please include specific examples (metrics if possible).