Digital Communications Specialist
Pima County

Tucson, AZ
•14 hours ago
•No application
About
Job Description Summary Department - Communications & Graphic Services Job Description Job Type: Unclassified Job Classification: 1513 - Communications Specialist Salary Grade: 11 Pay Range Hiring Range: $54,142 - $64,958 Annually Pay Range: $54,142 - $75,774 Annually Range Explanation: Hiring Range is an estimate of where you can receive an offer. The actual salary offer will carefully consider a wide range of factors, including your skills, qualifications, experience, education, licenses, training, and internal equity. Pay Range is the entire compensation range for the position. The Communications Office is looking for two skilled digital communications specialists to support the development and growth of Pima County's social media. These positions will handle high-volume content creation on a weekly basis for both organic and paid platforms across multiple channels. We need creative, adaptable, and detail-oriented staff who can work in a fast-paced, deadline-driven environment. Day-to-day duties require strong organizational skills and the ability to optimize messaging to diverse audiences. One position will focus on content creation and social media management, including developing original content, tracking trends, managing content calendars, coordinating posting schedules, and supporting day-to-day social media activities. The successful candidate for this position should have experience creating optimized content for each of the major social media platforms, and familiarity with using a social media management tool. The second position will focus on content creation and paid social media advertising, including setting up and managing native paid ad campaigns across multiple platforms, monitoring performance and assisting with basic analysis and reporting of digital marketing data. The successful candidate for this position should have experience with native ad platforms. An energetic, eloquent, and engaging on-camera presence is desired for at least one of the positions with bilingual (English and Spanish) abilities preferred. This classification is in the unclassified service and is exempt from the Pima County Merit System Rules. Essential Functions: As defined under the Americans with Disabilities Act, this classification may include any of the following tasks, knowledge, skills, and other characteristics. This list is ILLUSTRATIVE ONLY and is not a comprehensive listing of all functions and tasks performed by incumbents of this class. Work assignments may vary depending on the department’s need and will be communicated to the application or incumbent by the supervisor. Writes content for all Office communications and marketing materials, including but not limited to: press releases, newsletter articles and feature stories, advertising content and slogans, webpages, social media posts, fliers, posters, and other collateral materials; Serves as secondary contact between the Communications Office and assigned client departments or within an Elected Official's office and develops relationships with departmental staff and an understanding of the department's communications and marketing needs and goals; Maintains an awareness of the status of current or planned projects for the assigned departments and acts as a secondary monitor of work quality and progress completion; Analyzes issues and generates story ideas for the approval of the client department; Acts as an advocate for the client department's interests or Elected Official with the Communications Office and acts as a Communications Office advocate with the client department; Researches and gathers information from various sources within County government to compose articles in non-technical, readable prose for posting to the County website or other media outlets; Edits text produced by client staff; Works with Communications Coordinator to cultivate and maintain working relationships with external media representatives; Advises media representatives on complex issues and connects reporters to proper sources within County government. Minimum Qualifications: Bachelor’s degree from an accredited college or university, with a major in journalism, communications, public relations, media communications, English or other closely-related field as determined by the department head at the time of recruitment, AND one (1) year of experience in journalism, public relations, technical writing, or media relations. (Relevant experience and/or education from an accredited college or university may be substituted.) OR: Five (5) years of experience in journalism, public relations, technical writing or media relations. Qualifying education and experience must be clearly documented in the "Education" and "Work Experience" sections of the application. Do not substitute a resume for your application or write "see resume" on your application. Preferred Qualifications: (Be specific in describing your experience in your application. Ensure the descriptions provided illustrate your competencies, specifically addressing the required and preferred qualifications.): Minimum two (2) years of experience in promotional and marketing social media content creation and/or administration for a corporation, government, or PR/Advertising agency. Minimum one (1) year of experience in social media video creation and editing. Minimum one (1) year of experience with on-camera presentation. Experience collecting, analyzing, and reporting on paid and organic social media performance using native platform analytics and reporting tools. Experience using Google advertising products and other public-facing Google tools (e.g., Google Ads, Analytics, or related platforms). Experience using social media management software such as Hootsuite or Sprout Social. Bilingual (English/Spanish, speaking and writing). Selection Procedure: Pima County Human Resources Department reserves the right to admit to the selection process only those candidates that meet the minimum qualifications. All applications will be assessed based on an evaluation of the listed education and experience. Candidates meeting the minimum qualifications may be further evaluated/scored against any advertised Preferred Qualifications. The hiring authority will interview and select the successful candidate from a referral list provided by Human Resources. Additional assessments/testing may be required as part of the selection process. Supplemental Information: Licenses and Certificates: Valid driver license is required at time of application. Valid AZ driver license is required at time of appointment. The successful applicant will be subject to a 39-month DOT Motor Vehicle Record review to determine applicant’s suitability to operate county vehicles in accordance with Pima County administrative procedures. Failure to obtain and maintain the required licenses and certifications shall be grounds for termination. Any offer of employment resulting from this recruitment is contingent upon Fleet Services’ review and approval of the candidate’s driving record. Special Notice Items: The County requires pre-employment background checks. Successful candidates will receive a post-offer, pre-employment background screening to include verification of work history, education, and criminal conviction history. A prior criminal conviction will not automatically disqualify a candidate from employment with the County. Some positions may require completion of a satisfactory personal background investigation by the court or law enforcement agencies, due to the need for access to County Attorney and Court facilities, records, and communication systems. Physical/Sensory Requirements: Physical and sensory abilities will be determined by position. Working Conditions: Primarily office environment. Occasional outside work staffing booths at events, supporting press conferences and assisting media at site visits. EEO Information: Pima County Government is an Equal Employment Opportunity employer. We are committed to an inclusive and diverse workforce and will not discriminate in employment opportunities or practices on the basis of race, color, religion, national origin, age, disability, gender, sexual orientation, kinship, political interest, or any other characteristic protected by law. Pima County stands out as an exceptional workplace, offering a supportive environment that fosters professional growth and personal satisfaction. As one of the largest employers in the region, Pima County prioritizes its commitment to creating a diverse and inclusive workplace, recognizing the unique contributions of each employee. Embracing innovation and collaboration, Pima County provides multiple opportunities in which individuals can make a meaningful impact on their community. One of the key advantages of working for Pima County is its comprehensive benefits package. Employees enjoy competitive salaries, generous health insurance coverage, and retirement plans that contribute to long-term financial security. Pima County recognizes the importance of a healthy work-life balance, offering flexible work schedules, a generous family leave policy and wellness programs that prioritize employee well-being. Furthermore, Pima County takes pride in fostering a culture of continuous learning and development. Employees benefit from opportunities for professional advancement through training programs, workshops, and educational reimbursement programs. In addition, a County-wide employee recognition program rewards employees who exemplify the County values of being accountable, respectful and ethical as well as providing great customer service. By joining Pima County, individuals become part of a dedicated team working towards a common goal: enhancing the quality of life for residents and building a vibrant future. Pima County is not just an employer; it's a community that values its employees, encourages their growth, and invests in their success.



