About

We are seeking an experienced brand and web designer to translate an existing brand concept into a complete, production-ready visual identity and a conversion-optimized website. Our brand operates in the U.S. market and serves B2C car owners/drivers. Scope of Work 1. Brand Identity Development We will provide our brand concept, including mission, values, and positioning. You will translate this into a cohesive visual identity, including: Full logo suite (primary, secondary, symbol/icon, monochrome variations) Complete brand styling system (color palette, typography, design elements, imagery guidelines) Standard marketing material templates suitable for initial go-to-market activities (e.g., pitch deck, social media templates, business cards, letterhead) Delivery should include all files in open, editable formats. 2. Website Design & Build (WordPress) We require a modern, fast, conversion-focused WordPress website with e-commerce capabilities. Key expectations: Standard pages (Home, About, Product/Services, Pricing/Shop, Support, Contact, etc.) Stripe integration for payments Intuitive, clean UI aligned with references we like: Ford Pro, BlackVue Dashcams, Ring, OnStar, Nest, Volvo, Life360, Citizen app, Tesla UI, Garmin, Starlink, Apollo Neuro Fully responsive design SEO-ready structure and performance best practices Delivery of all design assets and WordPress build files 3. Proposals Should Include Portfolio with relevant brand identity and WordPress/e-commerce experience Your process for brand development and website implementation Timeline and milestones Tool stack (e.g., Adobe CC, Figma, WordPress builders/themes/plugins) Approximate project budget or estimated hours