BDC/Internet manager

BDC/Internet manager

BDC/Internet manager

Westpark Automotive Company Inc

4 hours ago

No application

About

  • Description
  • Toyota of Hemet is seeking a motivated and experienced BDC / Internet Manager to lead our Business Development Center and Internet Sales operations. The right candidate will be responsible for managing inbound and outbound internet leads, setting and tracking appointments, overseeing a team of BDC representatives, and ensuring exceptional customer engagement that drives sales and service growth.
  • Key Responsibilities
  • Oversee daily operations of the BDC and Internet Sales Department, including lead response, follow-up, appointment setting, and conversion tracking.
  • Manage, train, and motivate a team of BDC representatives to achieve performance goals.
  • Develop and implement scripts, processes, and best practices for consistent, high-quality customer interactions.
  • Monitor CRM activity to ensure timely and professional follow-up on all internet, phone, and service leads.
  • Collaborate with the Sales and Service Managers to maximize appointment show rates, sales conversions, and customer satisfaction.
  • Analyze lead sources, response times, and ROI to recommend improvements in digital marketing and advertising.
  • Maintain department reporting on KPIs such as lead volume, contact ratio, show ratio, and sold ratio.
  • Ensure compliance with Toyota brand standards and dealership policies.
  • Requirements
  • Automotive dealership BDC or Internet Sales management experience required (Toyota or high-volume import brand preferred).
  • Proven track record of managing teams and achieving lead-to-appointment and appointment-to-sale performance goals.
  • Strong understanding of CRM tools (e.g., DealerSocket, Elead, etc.).
  • Excellent communication skills – both verbal and written – with a customer-first mindset.
  • Ability to coach and hold team members accountable for process compliance and performance.
  • Proficiency with digital marketing platforms, lead management, and reporting tools.
  • High level of organization, attention to detail, and ability to multitask in a fast-paced environment.