About

We are looking for a ruthless, resourceful, full-stack GTM specialist to take a proven product (Nano Banana Pro workflow, site, ICP already defined) and drive customer acquisition across all major channels. This is not a "give advice on calls" role. This is own the entire acquisition engine from strategy to execution. You will build it, run it, optimize it, and scale it. About Us We are building a high-demand AI imaging tool designed for creators, photographers, and design-driven brands. The product is strong, the positioning is strong, and the niche is large. We now need a dedicated expert to turn this into a repeatable acquisition machine. You will work directly with founders who execute fast, remove blockers instantly, and expect elite thinking. Your Mission Build and scale our acquisition engine from zero to traction to revenue. Your mandate: Drive daily qualified signups and paid customers Build referral and retention loops Stand up paid channels across Google, Facebook and Instagram, TikTok, and YouTube Build our early audience via email and social Create high-performance landing tests Report clear weekly KPIs Own CAC, ROAS, and payback windows If you need something, you ask. If something is not working, you pivot. If results stall, you change the play. Responsibilities Acquisition Launch and optimize Google Search, PMAX, and retargeting Create and run Facebook and Instagram direct-response campaigns Spin up TikTok ads with creative variations Build top-of-funnel lead magnets, case studies, and templates Deploy email capture, nurture flows, and conversion paths Content and Creative Create performance-driven ads using our existing brand style Build UGC-style ads using provided footage Test multiple hooks, framings, and value props Analytics Set up GA4, Tag Manager, and conversion tracking Build a simple KPI dashboard for CAC, ROAS, trial conversions, and churn Run fast 80/20 experiments and kill weak channels early Partnerships and Affiliates Build an affiliate program for photographers, creators, and editors Identify and activate high-authority partners Create referral offers and onboarding flows Landing Pages Identify conversion barriers Build landing tests around headlines, CTAs, social proof, and pricing Work with our developers to deploy improvements Offer Development Help refine pricing, trials, bundles, and upgrade paths Build shareable referral incentives Reporting Weekly snapshot: What worked What did not What changed What is next No fluff decks. Just truth and action. You Are A GTM generalist who can actually execute, not just advise Someone who has owned the entire funnel for a SaaS or AI product A growth operator who moves fast, experiments hard, and does not cling to dying campaigns Strong in paid ads, funnels, tracking, content strategy, and scrappy acquisition Performance-driven, not brand fluff-driven Able to work autonomously with minimal founder involvement If your instinct is "Give me access and I will have something live today," you are the one.