About

Brand: Dr. Lucas – Wear Your Story Job Type: Freelance / Contract (with long-term potential) ✨ About Dr. Lucas Dr. Lucas – Wear Your Story is a bespoke luxury fashion brand that transforms personal stories into handcrafted suits and apparel. Every piece is designed to immortalize moments, memories, and milestones with timeless elegance. We just launched and are ready to build a powerful global presence across Instagram, TikTok, and Pinterest — organically, authentically, and creatively. 🎯 Your Mission You will be the creative force behind our social media presence, crafting scroll-stopping short-form content that builds community, drives engagement, and sparks sales worldwide. 📌 Responsibilities Develop and execute a content calendar aligned with brand storytelling and business goals Create high-quality video and photo content for Instagram Reels, TikTok, and Pinterest Research and leverage trends, audio, and aesthetics across platforms Design visually stunning Pinterest boards to drive website traffic and brand awareness Manage community engagement (comments, DMs) and foster authentic connections Track metrics and optimize for reach, engagement, and conversions 🧠 What We’re Looking For Proven experience growing fashion, luxury, or lifestyle brands on TikTok / Pinterest / Instagram Strong storytelling and visual design sense Advanced knowledge of platform algorithms, trends, and audience behavior Skilled in short-form video editing (CapCut, Canva, Adobe, etc.) Ability to adapt content to different global cultures Passionate, self-motivated, and highly creative 💎 What We Offer The chance to build a luxury brand from the ground up Creative freedom and a collaborative founder relationship Flexible remote work with growth opportunities